A producer from Uruguay who uploaded a short film to YouTube in November 2009 has been offered a $30m (£18.6m) contract to make a Hollywood film.
The movie will be sponsored by director Sam Raimi, whose credits include the Spiderman and Evil Dead films.
Fede Alvarez’s short film “Ataque de Panico!” (Panic Attack!) featured giant robots invading and destroying Montevideo, the capital of Uruguay.
It is 4 mins 48 seconds long and was made on a budget of $300 (£186).
So far it has had more than 1.5 million views on YouTube.
“I uploaded (Panic Attack!) on a Thursday and on Monday my inbox was totally full of e-mails from Hollywood studios,” he told the BBC’s Latin American service BBC Mundo.
“It was amazing, we were all shocked.”
The movie Mr Alvarez has been asked to produce is a sci-fi film to be shot in Uruguay and Argentina. He says he intends to start from scratch and develop a new story for the project.
“If some director from some country can achieve this just uploading a video to YouTube, it obviously means that anyone could do it,” he added.
YouTube recently revealed the most watched videos of 2009. Britain’s Got Talent star Susan Boyle topped the chart with more than 120 million views worldwide of her debut on the show.[Article courtesy the BBC website: http://news.bbc.co.uk/2/hi/technology/8417789.stm]
Fede Alvarez’s story (and Susan Boyle’s) demonstrates the power of Social Networking as a mass media tool. Regardless of whether Fede was “already known” to the Hollywood crowd or not, this story proves one thing (that we all know): If you have something to offer, the internet can help you reach out to the right people. But how do you do it effectively? Purple Dog is here to help you, so get in touch to discuss your ideas.